Beijing: On April 28, the 19th Beijing International Automotive Exhibition (2026) opened with VOYAH, a high-end smart new energy vehicle (NEV) brand, participating under the theme “Riding the Wind Upward.”
According to Azerbaijan State News Agency, the recently launched VOYAH Taishan X8 garnered significant attention at the event. VOYAH announced three key global expansion initiatives: deepening its presence in Europe, expanding into the Middle East, and entering right-hand-drive markets. Concurrently, the brand introduced its ESG initiative, “Better VOYAH,” advancing its global strategy and sustainability roadmap. VOYAH aims for pure electric vehicles to comprise over 50% of total sales by 2027 and is planning to build a fast-charging network to enhance the EV experience.
Since its inception, VOYAH has experienced rapid growth in brand building, product development, technological innovation, channel expansion, and overseas deployment. Recently, the company listed on the Hong Kong Stock Exchange, becoming the first high-end NEV brand among central state-owned enterprises to be publicly listed. This achievement is a milestone for the high-end NEV sector. VOYAH has been quick to expand internationally, with products now sold in over 40 countries, including a wide range of European nations and the Middle East. The company has established more than 240 overseas sales outlets, earning global consumer recognition for its product capabilities and customer service.
Looking ahead, VOYAH plans to deepen its presence in overseas markets, integrate into local industry ecosystems, and showcase the strengths of China’s high-end intelligent manufacturing to a global audience.