Fuzuli: Bir Ecosystem, known for its pivotal role in the economic revitalization of Karabakh, has launched a new initiative aimed at rejuvenating the liberated territories. The city of Fuzuli recently saw the inauguration of a new office dedicated to m10 and Milli-n telesales services, part of the ‘Qayit Is’ project. This initiative was executed with the support of the State Employment Agency under the Ministry of Labor and Social Protection of Population of the Republic of Azerbaijan.
According to Azerbaijan State News Agency, the opening ceremony was graced by prominent figures including the Minister of Labor and Social Protection of Population of the Republic of Azerbaijan Anar Aliyev, the Special Representative of the President of the Republic of Azerbaijan in the Aghdam, Fuzuli, and Khojavand districts Emin Huseynov, and the Chairman of the Board of the State Employment Agency Sadiq Aliyev. Key representatives from the Bir Ecosystem, such as the Chairman of the Board of Kapital Bank Farid Huseynov and the Chief Executive Officer of PashaPay Samir Mammadov, were also in attendance.
Sadiq Aliyev lauded the initiative, highlighting its contribution to sustainable settlement in Karabakh. He emphasized that the ‘Qayit Is’ project is a prime example of state-private sector cooperation, aiming to create jobs and foster socio-economic development in the Fuzuli district. Aliyev assured that such initiatives would continue to receive support, ensuring employment for citizens returning to their home regions.
Farid Huseynov remarked on the significance of the project as a successful public-private partnership. He expressed that the initiative is not just a project but a real value, providing career opportunities for young residents of Fuzuli who have returned to their hometown. Huseynov reiterated the goal of contributing to the large-scale restoration process in Karabakh and actively participating in the new economic landscape.
The project focuses on creating sustainable jobs and enhancing digital payment services in Karabakh. Employees of the new office were selected from Fuzuli residents, with 14 city residents already joining the ecosystem team. The team is expected to expand to 20 members soon.
Bir Ecosystem integrates leading brands such as Birbank, Birmarket, m10, and Milli-n, collaborating with strategic allies like Trendyol Azerbaijan and BakiKart. This integration allows customers to benefit from services like QR payments, credit shopping, and installment payments, all built on four core pillars: Unified login, Unified bonus, Unified payment, and Unified credit platform.